Every food you log gets an honest quality score out of 10, right next to the calories.

01 / 04 · Find it

Search, scan or just type it.

Millions of products, each with its score before you even tap.

SearchBarcodeChat
02 / 04 · Score

See how good it is.

One score out of 10, from how processed it is, its additives and its nutrient density. Open it to see exactly why.

03 / 04 · Portion

Change the portion. Not the score.

Calories and protein update as you go. The score belongs to the food, so it stays 9.5.

04 / 04 · Your day

Watch your day get better.

Every log ends on its score, why it scored that way, and how much it lifted your day.

The honest tracker

Honest.

Other trackers count. Nudge tells you the truth about what you're eating, and about itself.

01

Scores never move.

Same food, same score. Any time of day, any portion, whatever you have left.

02

Guesses are labelled.

Typed meals are estimates, and you check every item before it's saved. Barcode and search come first.

03

No ads. Ever.

You pay for the app, so you're not the product. Your data stays in the EU and is never sold.

Pricing

Simple pricing.

The score is free for everyone. Premium adds the long view.

Free
£0

Free, for good.

  • Quality score on every food
  • Meal and daily scores
  • Full ingredient and additive breakdown
  • Water, supplements and reminders
  • 14 days of history
Premium
£39.99/ year

£3.33 a month, billed yearly.

  • Everything in Free, plus
  • Unlimited history
  • Weekly insights in plain English
  • 23 vitamins and minerals
  • Targets that follow your training, via Apple Health
  • Supplement streaks and reminders

Premium is £4.99 a month or £39.99 a year through the App Store, charged to your Apple ID. It renews automatically unless cancelled at least 24 hours before the period ends; manage it any time in your Apple ID settings. Terms · Privacy

Know how good
your food really is.

Coming soon to iPhone. Free to start.